We have often heard other designers bemoaning the lack of exciting projects presented by their clients.
At neo industrial design all our projects are exciting; because it’s our job to put the excitement into a product – sometimes its not a big innovation that has inherent excitement – but the excitement is in pushing the product that bit further so it’s better suited to its application, more appealing to the consumer, easier to manufacture …………………… better.
Exciting doesn’t mean it’s easy – but it does means it’s worth the effort and this is evidenced by the fact that most of our work generates repeat custom, whether it’s new products for the same customer or design for latest model of a product we have previously designed – that’s very exciting.
